Marketing Director & Strategist

Innovative and seasoned marketing leader with over 20 years of experience driving brand growth, audience engagement, and measurable revenue impact across:
- financial services
- membership services
- publishing
- education

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Hands on and deeply committed

From audience persona and research, through campaign ideas through execution, I excel where cross-functional marketing teams, launching integrated multi-channel campaigns, and smartly integrating results come together.

Striking the balance of creative vision and brand memorability with operational acumen. I accomplish alongside my team, in an entrepreneurial, eyes-forward environment, where we work together to deliver results that surpass goals and have fun in the process.

Building and Scaling Brands that Resonate

Personalized Business Portfolio Design

From Unbranded to Clearly Defined (and Hiring).

Presented strategic insights and robust performance reporting to Client C-suite leadership for brand and campaign prioritization and investment decisions.

Comprehensive Career Strategy Sessions

West Coast For-Profit Certification

Branded an institution with a forty year legacy with their very first real marketing program. Helping incentivize professionals on their 5 figure career investment.

Expert Resume and Cover Letter Crafting

Helping Individuals Scale their Brand

Supporting professional service providers, consultants, coaches, and athletes as they expand their impact through courses, speaking, and multi-platform audience development.

Every Project is an Opportunity to Get Sharper

Over 15 years of shaping brands that make an impact, I transform insights into breakthrough strategy and creative that moves the needle. I thrive in the tension between vision and execution—partnering with bold leaders to uncover brand truths, fuel growth, and launch projects people remember. Each engagement is a chance to push curiosity further, solve harder problems, and deliver results that resonate.